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Small Business Branding
November 13, 2019 @ 10:00 am - 12:00 pm
The “Small Business Branding” workshop gives business owners a better understanding of the process of successfully branding a business. It addresses top branding myths, the three branding principles and how to protect a brand.
“A brand is much more than a logo or a company name in a fancy font. It is a promise made and delivered to customers by the company. The most successful brands keep their promises through effective branding activities, and ultimately, create value for customers. Businesses that want to remain competitive should attend this workshop for long-term success,” shares Marivel Mata, a Business Advisor with the UTRGV SBDC and presenter of the workshop.
The session is sponsored by the UTRGV Small Business Development Center and hosted by the RGV Hispanic Chamber of Commerce.
There is a no fee to attend but pre-registration is required to secure a seat.