Contreras takes the helm of the BTA board during a time of challenge for the cross-border trade community.
“I am honored to assume the chairmanship of the Border Trade Alliance, one of the nation’s most respected trade advocacy groups, at a time when our work has never been more important,” Contreras said. “We are mere weeks away from the implementation of the USMCA, which is poised to boost investment across the entire region; a global pandemic has disrupted cross-border supply chains and manufacturing; and our border community economies are struggling as travel restrictions between the U.S. and Canada and Mexico have brought so-called ‘non-essential’ trips to a halt. We have always promoted policies that encourage efficient and secure trade in North America, but now we must make the case that trade can be conducted safely, as well.”
BTA President Britton Clarke welcomed Contreras to his new role.
“The BTA is fortunate to count on Sergio’s leadership during this critical time for the border trade community. I am confident that he will be a great champion for the BTA and play an important leadership role in ensuring our borders’ competitiveness increases under USMCA, that we rebound quickly from the pandemic, and that we expand the BTA’s influence on Capitol Hill and beyond,” Clarke said.
Contreras assumes the chairmanship from Paola Avila of the San Diego Regional Chamber of Commerce.
In addition to electing Contreras as chairman, the board of directors also elected Pharr International Bridge Director Luis Bazan as an officer.