Tag Archives: golf

This Golf is High-Tech

A player at Topgolf in Pharr reacts to one of his shots. (VBR)

Topgolf is not so much about golf as it is a technology-driven entertainment experience. In fact, more than half of the people who visit Topgolf venues are non-golfers. And only eight percent classify themselves as avid players of the game. The new Topgolf in Pharr, the 50th location in the franchise, features three levels with 72 stations from which to whack balls out into a large area filled with targets.…

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Love of Golf Drives Business

Elliott’s Custom Golf owner Tim Elliott replaces the grip on a customer’s golf club. (VBR)

A bad motorcycle accident changed Tim Elliott’s life, sending him down a new road toward owning his own business. After almost losing a leg and unable to return to work as part of the Walmart management team, the once-athletic Elliott immersed himself in the study of golf and golf equipment. It was the only sport he thought he would ever be able to play again. “I read Golf Digest and…

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