• The Data Behind Social Media

    Webinar

    "The Data Behind Social Media" webinar on June 22 informs small business owners how to effectively use social media analytics to attract a target audience and build a winning marketing campaign. Optimizing an online presence will help entice, retain and enthuse customers as well as generate revenue for the company. Learn how social media analytics can benefit any small business. Workshop Highlights: Understand how to use social media analytics. Grow…

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    Free
  • WOSB Certification and Ascent Program for Women

    Join this webinar June 22, covering SBA’s Women-Owned Small Business Federal Contracting program application process. Presenter Cecilia Orozco of SBA also discusses the latest changes to the WOSB/EDWOSB certification process. Participants will explore how to optimize and successfully complete the application on the new portal, beta.certify.sba.gov. The webinar will also provide information on the new innovative web-platform “Ascent” for women-owned small business owners and entrepreneurs looking to start, grow, expand…

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    Free
  • Webinar

    The "Payroll Compliance" webinar on June 23 sheds light for business owners on the compliance requirements of payroll. Are you planning to hire employees? Hiring employees involves more than just signing a paycheck. Before hiring employees, business owners must understand and prepare for the additional obligations that come with being an employer. Webinar Highlights: Steps to meeting general state and federal requirements Laws and types of payroll taxes business owners must…

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    Free
  • E-Commerce Roadmap: Strategic Selling II

    Online TX, United States

    The "E-Commerce Roadmap: Strategic Selling II" online training July 27 assists any small business owner who is searching for the proper tips and tools to participate successfully in electronic commerce. Session Topics: Selling on social media Determining your social media audience Defining engaging social content Understanding marketing automation Register online.

  • Exploring Your Market

    Online TX, United States

    The "Exploring Your Market" online session Oct. 21 helps business owners target market and new market segments. Who are your potential customers? Is there a demand or growing demand for your product or service? Who is buying or selling something similar? All these questions and more must be studied to make key business decisions in your small business. Webinar highlights The importance of market research Tools to conduct market research…

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    Free
  • SBDC: Business Branding Strategies

    Webinar

    Do you have a brand strategy for your existing business?A brand strategy is a long-term plan on what you want your business to "say" about your products and services to new and existing customers. This message, also known as branding, helps you engage and communicate with your customers more clearly. The more consistent and aligned your brand message is, the more likely you are to attract and maintain loyal customers.…

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  • E-Commerce Roadmap: Getting Your Business Online

    Webinar

    What tools do you need to get your business online? Are you interested in launching an online business? Do you want to grow your existing business through online sales? UTRGV SBDC's "E-Commerce Roadmap: Getting Your Business Online" webinar on Aug. 24 assists small business owners searching for the proper tools in electronic commerce. Topics include the following: Overview of electronic commerce Technical requirements to launching an e-commerce strategy or business…

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    Free
  • Social Media for Small Businesses: Tips & Trends for 2023

    Rio Bank Office Tower 701 E. Expressway 83, McAllen, TX, United States

    Do you use social media for your small business? Learn how social media can impact your company with UTRGV SBDC's "Social Media for Small Businesses: Tips & Trends for 2023" on March 15. While not every business owner uses social media to connect with customers or build brand awareness, those that do benefit greatly from its free tools. This in-person workshop shares best practices as well as tips and tools…

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  • Show Me the Money! Small Business Financing Options

    UTRGV at Starr County Campus 138 N FM 3167, Rio Grande City, TX, United States

    Are you looking to launch or expand your business? Do you need funding to get started or to move to the next level? Join the the UTRGV SBDC on March 21 for "Show Me the Money! Small Business Financing Options," a forum on financing options for small businesses. Guest speakers include: U.S. Small Business Administration PeopleFund LiftFund Lone Star National Bank This event also includes a mini-fair and an opportunity…

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  • Exploring Your Market

    RGV Hispanic Chamber of Commerce 801 E. Fern, Suite 143, McAllen, TX, United States

    Before launching or growing a business, it is important to identify your target market and new market segments. Is there a demand or growing demand for your product or service? Who is buying or selling something similar? All these questions and more must be studied to make key business decisions in your small business. Learn about the following during "Exploring Your Market" on May 31: The importance of market research…

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  • Leading for Success: Mastering Leadership and Management Principles

    UTRGV Small Business Development Center 1407 E Freddy Gonzalez Drive, Edinburg, TX, United States

    Join the UTRGV Small Business Development Center as it kicks off its Small Business Academy Series with "Leading for Success: Mastering Leadership and Management Principles" on July 11. "Leading for Success" is designed to provide small business owners and aspiring leaders with valuable insights and practical strategies for effective leadership and management. With Small Business Academy Series, participants can expand their knowledge and skills to grow their businesses with the…

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  • Small Business Branding

    UTRGV Small Business Development Center 1407 E Freddy Gonzalez Drive, Edinburg, TX, United States

    Why is branding important for a new business? Successful branding begins at the start of your business journey. Learn at 'Small Business Branding" on July 18 how to develop a structure that is unique to your business and recognizable to your customer. Session Highlights: What is a brand? The importance of branding? The three branding principles. Steps to branding development. Protecting and maintaining a successful brand. This in-person session is…

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    Free

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