Tag Archives: gift cards

Deck the Walls for Holiday Shoppers

Add the holidays by creating a "holiday ambiance" in your store.

For small businesses, increased competition can make this time of year more challenging. However, there are plenty of ways for you to attract holiday shoppers to your store and website. Décor of Your Store Consumer surveys have shown the primary reason customers shop in stores rather than online during the holidays is they want to see the products in person. But nearly half are shopping because of the “holiday ambiance.”…

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10 Tips for Small Business Saturday Success

Small Business Saturday

For millions of small businesses across the United States, it’s getting close to the most wonderful time of the year: Small Business Saturday! Celebrated two days after Thanksgiving, Small Business Saturday is a way for consumers to usher in the busy holiday shopping season and make an impact in their community by supporting independently owned businesses. According to a National Federation of Independent Business survey, consumer spending at independent retailers and restaurants…

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