TWC Launches “Jobs Y’all” For Young Texans

Career exploration campaign raises awareness of hot industry sectors


TWC Launches “Jobs Y’all” For Young Texans

The Texas Workforce Commission recently launched “Jobs Y’all: Your Career. Your Story.” The statewide career exploration campaign and website is made to inspire young Texans to discover and explore the state’s in-demand industries. At the same time, they will also learn about essential skills to enter the workforce.

The Jobs Y’all campaign originated as a need to create greater awareness of the link between jobs and education.

“We listened to employers who requested support in reaching our future workforce with an inspirational campaign to inform and inspire them about in-demand occupations and how to prepare for these exciting careers,” said TWC Chair Ruth R. Hughs. “The goal of the Jobs Y’all career exploration campaign is to raise awareness about the strength of Texas industries and inspire and attract students in order to bolster future job creation and remain economically competitive in the 21st century.”

The website introduces users to eight industries, a career explorer app and online resources:

  • Featured industries are Aerospace and Defense; Advanced Technology and Manufacturing; Biotechnology, Life Sciences and Healthcare; Construction; Energy; Information and Computer Technology; Petroleum Refining and Chemical Products; and Transportation & Logistics.
  • Career Explorer includes searching by industry, occupation and geography to learn about job projections and average wages.
  • Resources include Texas Career CheckTexas Reality Check and Texas Internship Challenge.

A series of industry videos as well as success stories featuring young professionals will roll out in coming weeks.

“Texans have options when it comes to preparing for 21st century careers,” said TWC Commissioner Representing Labor Julian Alvarez. “There are a range of education and training pathways that lead to high-growth, high-wage opportunities. Jobs Y’all will emphasize that young adults can make informed choices about whether to pursue a high school diploma, industry recognized certification, or a degree from a post-secondary institution.”

“Our teachers, counselors, parents and mentors are incredibly influential in informing and supporting our students as they consider career paths and the wide variety of job opportunities in our world-class industries across Texas, and is a great place to start that exploration,” said TWC Commissioner Representing the Public Robert D. Thomas. “We look forward to our students discovering the vast opportunities here in Texas, as they are the future talent of our industries and future leaders of our state. We want them to make their career start here in Texas.”