Category Archives: Business Advice

Four Easy Steps to a Lean Business Plan

business planning

One of the most common reasons for business owners not getting the benefit of business planning is putting off doing a plan because it seems too hard. People still think of a business plan as a big formal document, hard to do, and — sadly — not worth the effort. But what they miss with that attitude is the lean planning that could steer their business better. Here’s how to do a…

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SBA Competition Funds Makerspaces

makerspace

The good news for today’s small businesses just got a little better with a MaTCH. A survey by the National Federation of Independent Business uncovers the single biggest problem facing many small businesses today: finding qualified job applicants. The U.S. Small Business Administration is stepping up to help. SBA Acting Administrator Chris Pilkerton recently launched the Makerspace Training, Collaboration and Hiring Pilot Competition.  The MaTCH Competition seeks to address the job…

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Create Marketing Content That Gets Attention

marketing

The human attention span is evolving and that has important implications for marketers. What type of marketing content gets and holds people’s attention 0– and how can you create it? Here’s what you need to know. Attention spans are evolving While there’s lots of lamentation about how our attention spans are being destroyed by the internet, a recent study by Prezi suggests attention spans aren’t shrinking — they’re just evolving. Surprisingly, six…

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How to Avoid Tax-Related Identity Theft

identity theft

Tax-related identity theft is prominent on the IRS’s 2019 Dirty Dozen list of Tax Scams. Tax-related identity theft is not just stealing personal information of individuals. Because of successful efforts to crack down on such identity theft, thieves have shifted their focus to businesses. They create and use, or attempt to use, the identifying information of businesses to obtain tax benefits. For example, as the IRS has noted, cybercriminals that obtain a…

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Considering Multiple Computer Monitors

monitors

Are you looking to increase productivity in your small business? Some entrepreneurs and professionals find it helpful to have access to multiple computer monitors. This type of setup can potentially improve collaboration, productivity and even location flexibility. But there are also some potential drawbacks, from money and space constraints to the potential for distractions. If you’re considering investing in dual monitors for your own office, here are some of the…

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Know These Ten Business Credit Terms

credit

An understanding of business credit terms is important for small business owners. Similar to personal credit, business credit determines whether your company can be trusted by the way it manages money. Like personal credit, business credit is a reflection of how well your company manages money. Why is business credit important? The Nav American Dream Gap Survey, 2015 revealed of small business owners surveyed, 45 percent did not know they have…

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How to Get Past the Fear of Buying a Franchise

Before I share my ideas on how you can get past your fear of buying a franchise, I need to address this issue: It’s perfectly normal to have feelings of fear when you’re thinking about buying a franchise. Let’s see if I can help alleviate some of these fears for you. Transition Fears You’re probably worried about the transition you’ll be making if you decide to move forward with the franchise…

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Direct Mail is Hot Again.

direct mail

From Glossier to Quip, a variety of hip new companies is targeting millennials with … mailers? From postcards to catalogs, “hot, digitally savvy, direct-to-consumer” brands including Casper, Harry’s, Wayfair, Rover, Quip, Away, Handy and Modcloth have all started targeting customers via direct mail, Vox notes. Here’s why direct mail is hot again and how your business can use it effectively. Why Direct Mail Is Hot Why is direct mail so hot? One…

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Build Business Credit on a Shoestring Budget

business credit on budget

Many businesses start on a shoestring budget so it can be challenging to build the business credit you need to expand your business. But every business has to start somewhere and building your business credit can be done with the right action plan to guide you. In this article, we’ll cover how to build business credit without cash flow coming into your business. The first place to start is with your existing…

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