Category Archives: Business Advice

Have Your Employees Quit Their JOB

JOB

A few weeks ago, I walked into my high school alma mater to talk with member of the Jobs for America’s Graduates program. The JAG program is designed for young adults going through tough times in high school and seeing that college is not in their immediate plans. JAG teaches these students about life outside of high school without a college path. Courses are taught on budgeting, interviewing and other…

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Focus Yet Diversify 

Your company has a core product. Probably since your company’s inception, that single product has been the driving force. It’s the one “item” that is your organization’s bread and butter. How true is your business still to that original model? Do you solely focus on that one product? Or have you ventured to other products that complement the staple item? Many of us are hell bent on producing and/or selling…

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Tax Strategies to Consider When Selling a Business

selling

Baby boomers own 2.3 million businesses, according to Project Equity. This nonprofit organization predicts that six out of 10 owners plan to sell their businesses within the next decade. If you’re among this number or a younger-generation owner thinking of selling a business, keep these seven tax considerations in mind. 1. Negotiate everything for the sale of a sole proprietorship If your business is a sole proprietorship, a sale is…

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Leading Through the Attention Span

dialogue

The recent COVID-19 outbreak has sent shock waves of fear and uncertainty through our hearts, economies and social media feeds. While the outbreak is grave and tragic, it brings to light how freshness of information and abundance of communication lights the path for attention. Just a few weeks ago, social media news feeds and news outlets were filled with news on the outbreak, economic uncertainty and people succumbing in the…

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Get Your Customers to Fall in Love

Many of us have experienced the feeling of falling in love. The excitement of new discovery. The desire for more. Sharing your happiness with your friends and family. Wouldn’t it be great if all your customers could feel that way about your business? Here are three ways to get customers to fall in love with your business. Be social On social media, you’ll find plenty of evidence of how much…

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Five Ways to Start Selling Online

e-commerce

The U.S. e-commerce market brought in more than $504 billion in revenue in 2018. It’s expected to grow to more than $735 billion by 2023. With so much potential in the market, it’s the perfect time for entrepreneurs to get started selling products online. Today’s sellers have a ton of options to make this happen. Here are five of the most popular. Your own e-commerce store Building an e-commerce store…

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Grow Your Business Through Mentorship

mentor

When you start a new business, the possibilities are endless. From the type of products or services to deciding a company name, you can take any direction you want. Being your own boss can also come with challenges. When you own a business, it’s up to you to set priorities and make decisions. You may encounter situations you haven’t faced before and feel unsure about how to proceed. Fortunately, you…

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Eight Marketing Resolutions for 2020

resolutions

According to a report from Mailchimp, 31 percent of small business owners say marketing is their number-one challenge. Here are marketing resolutions for 2020 to help you find the solutions. Resolution #1: Resolve to integrate your marketing. Far too many small business segregate their marketing into siloes and don’t cross-promote within their various channels. Instead connect your marketing methods (search engine marketing, mobile, email, content, voice, direct mail, public relations,…

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Rules Franchisees Must Follow

franchisee rules

In franchising it’s all about the rules. That’s how the business model was setup. And because of that, it works. To that end, it’s fair to say that if you become the owner of a franchise, it would behoove you to follow the rules. Because doing so is a proven way to increase your chances of success. That said, if you’re thinking about buying a franchise, you need to ask yourself…

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