Author Archives: Todd Breland, VBR general manager

My thirty years in the media world has primarily focused on marketing, advertising and writing. This industry is my passion. I have been blessed to serve customers with marketing consulting, advertising concepts, video production and promotion of all forms - broadcast, print and digital. My occupation is a fun job but not work. The opportunity to put clients and customers together awakens me early. Learning clients and their businesses enables me to create effective multimedia advertising campaigns. My media life led me to deep South Texas in 2004 to co-found The Business Times of the Rio Grande Valley and then the Valley Business Report in 2009. This south Louisiana native is proud to call the Rio Grande Valley my home.

Down But Not Out

To say we are all in limbo, nervous and confused about the coming weeks, months and years is an understatement. Most of the world and especially our world, the RGV, is operating in survival mode as we await possible spreading or containment of COVID-19. It has created an abundance of uncertainty for every man, woman and yes, even most children.  Normalcy was put on hiatus mid March and the future…

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Women of Purpose Includes Farewell

The annual Women of Purpose Social Mixer on March 4 hosted by IBC Main in McAllen was even more special than past years. Keynote speaker Dalia Martinez, IBC executive vice president, spoke from the heart about overcoming challenges to earn mentorship status. Adrian Villarreal, IBC McAllen president and CEO, also spoke. But the evening belonged to Dora Brown. It was a retirement party. After years of doing what she loves,…

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Focus Yet Diversify 

Your company has a core product. Probably since your company’s inception, that single product has been the driving force. It’s the one “item” that is your organization’s bread and butter. How true is your business still to that original model? Do you solely focus on that one product? Or have you ventured to other products that complement the staple item? Many of us are hell bent on producing and/or selling…

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Baxter Lofts Rises to the Occasion 

Baxter Lofts ribbon cutting

What eyesore? Those days behind us. Building ownership, Harlingen officials and regional business leaders gathered Nov. 6 for the official Baxter Lofts grand opening and ribbon cutting. To top things off, all units are also currently under lease at the Downtown Harlingen high rise residential property. “It’s another great day in the City of Harlingen,” proclaimed Mayor Chris Boswell. After decades of being uninhabited, private funds (not tax money) brought…

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The South Texas Boom Is Here

Opportunity Zones, best practices for investment and community development, and international development were just a few of the topics discussed at the STCAR First Annual Commercial Summit on June 4 in San Antonio. Attendees were enlightened of facts, opportunities and tools to take advantage of while the Texas boom, particularly the South Texas boom, is hot. South Texas Commercial Association of REALTORS, which services 44 counties, brought together a stellar group…

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Strength In Numbers — NAI RGV

When the regional division of a global commercial real estate company with 6,700 realtors across 67 countries celebrates a McAllen Chamber of Commerce ribbon cutting, it’s a beautiful day. Mike Blum, NAI RGV partner and managing broker, shared with attendees at the May 29 event his heartfelt appreciation for community and chamber support. The grand opening event welcomed bankers, realtors, developers, contractors and more. The ceremony was also a celebration…

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Nature Abides in Harmony

Timing is everything. If one needed even more reasons to visit South Padre Island, they are here. This summer, why not combine fun and education for the entire family? The South Padre Island Birding, Nature Center & Alligator Sanctuary now also boasts an alligator sanctuary, where visitors of all ages can discover something new and visit 50 contained alligators. The new home for what some consider nature’s most interesting and beautiful reptiles held a public event in…

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RGV’s Small Business Awards Ceremony & Luncheon

The RGV’s Small Business Awards Ceremony and Luncheon was a grand celebration of some of the best businesses in the area May 7. Since 1963, National Small Business Week has recognized the outstanding achievements of America’s small businesses. Businesses gain acknowledgement for their contributions to their local communities and to the nation’s economy. This year’s winners are: 8(a) Graduate of the Year – NVS Corporate Services, Inc., Nicolas Valentin Soto Jr.,…

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Excellence in the Making

First-place winners Ulises Guerrero and Anel Cuarenta of Sharyland High School

They came. They competed. They won. Regional high school student teams recently participated in the BBVA inaugural Young Entrepreneur of the RGV Challenge, culminating in an awards ceremony April 30. There was a selection and awarding of competition winners, but all 19 groups are in a league of their own. Working together on a business plan and other crucial elements, presenting before a distinguished, local team of successful business leaders and…

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RGV Women of Purpose Inspires

More than 300 women attended the second annual RGV Women of Purpose Mixer March 21 at IBC Bank on S. Broadway in McAllen. Business women from across the Valley gathered to network and hear inspiring words of wisdom and encouragement. San Antonio First Lady Erika Prosper shared her presentation, I Am Enough. The attendees were encouraged by the keynote speaker to not be too hard on themselves and other women.…

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