Category Archives: Food & Entertainment

Baking from the Heart Becomes Business

Cookies by Katie displays festive holiday baked goods.

I eat cake because it’s somebody’s birthday.  ~Author Unknown Katie Jones took a leap of faith in August 2019 when she posted a message on Facebook. She let her friends know she was ready to share her love of baking outside of her family-and-friends network and turn it into a business. That was the start of Cookies by Katie. “A simple Facebook post started my journey,” Jones said. “Just asking…

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Pieology Franchisee Goes Local First

A Pieology pizza made to order.

It’s mid afternoon at Pieology in Edinburg. The lunch rush has thinned out, yet the build-your-own pizza restaurant is still busy with mostly Millennial-aged customers. Come back the next day in the noon hour. It will likely be employees from the nearby hospital and medical offices on Trenton Road who are enjoying their break and lunch at Pieology. In the evening hours, families with young children often push the tables…

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Brewery Apprenticeship Tackles Regional Demand

Veteran-owned and operated 5×5 Brewing Co. is a craft brewery in Mission that is pioneering high quality beer by tackling a labor issue early on. There is an ever-increasing interest for craft beer amongst RGV locals. A brewery apprenticeship program could very well be the missing link between supply and demand in our area. With their rapid growth, 5X5 Brewing Co. anticipates labor issues to arise regarding the abundance of…

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Trenton Crossing Welcomes Exotic Berry Frozen Yogurt

Exotic Berry Frozen Yogurt

Exotic Berry Frozen Yogurt is leasing 1,453 square feet at Trenton Crossing in McAllen and plans to open in the spring. Trenton Crossing Shopping Center at North 10th Street and West Trenton Road offers both retail and office space. One of the metro area’s four Target stores anchors the center. Other major retailers include Marshalls, Ross, Bealls, Hobby Lobby and PetSmart. Exotic Berry Frozen Yogurt offers a variety of healthy…

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Holidays Keep Catering Business Busy

Holiday treats by Shannon’s Sweets.

Black Friday was coming and Shannon Farrell knew what it would be like on the day after Thanksgiving. “They won’t let their employees leave,” Farrell said of store managers at the Rio Grande Valley Premium Outlets in Mercedes. “The stores will be full, the workers will be busy, and we’ll be there to feed them.” Shannon’s Sweets is itself located at the outlets and has become a go-to place for…

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A Taste of the Holidays in the RGV

The Rio Grande Valley is bursting with flavor. Everywhere you turn, you see a growth of local restaurants and cafés within the small business community. Follow this guide to make the most of the holidays and bless your taste buds with unexpected [seasonal] flavors that you will be grateful you tried. The Main Course – Salome on Main Salome on Main is the product of Jessica Delgado and Chef Larry…

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Mission Foodpreneur Fest Benefits Food Pantry

The City of Mission plans to honor its food and restaurant entrepreneurs at its first Foodpreneur.

The City of Mission is celebrating its entrepreneurs in the food industry with its first-ever Foodpreneur Fest on Oct. 24. It plans to use the event as a fundraiser for the city’s food pantry. The city is partnering with the Mission Economic Development Council and the Greater Mission Chamber of Commerce in hosting the event on Oct. 24 at 6 p.m. at the Mission Events Center. Attendees at the event…

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Brownsville Hosts Paella for Prosperity

Paella in Prosperity

Ready to have one of Spain’s ancient-styled dishes cooked by some of the best Rio Grande Valley chefs? If so, head out this Saturday, Oct. 19, to Brownsville’s Historical Market Square for the first annual Paella for Prosperity. The food extravaganza will take place for a good cause. Doors will open at 5:30 p.m. Close to 20 cooking teams will be doing their best to come out with the best entries…

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Brownsville Hosts Paella for Prosperity

A meal like this one from two Brownsville firefighters will be the main dish at this Saturday's Paella for Prosperity in Brownsville.

Ready to have one of Spain’s ancient-styled dishes cooked by some of the best Rio Grande Valley chefs? If so, head out this Saturday, Oct. 19, to Brownsville’s Historical Market Square for the first annual Paella for Prosperity. The food extravaganza will take place for a good cause. Doors will open at 5:30 p.m. Close to 20 cooking teams will be doing their best to come out with the best entries…

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