The headlines and buzz in recent years when it comes to higher education has been focused on the University of Texas Rio Grande Valley and South Texas College.
In Brownsville, the oldest college in the Valley has been quietly and steadily building momentum of its own. Texas Southmost College was established in 1926. Some of its programs and offices are based out of historic Fort Brown buildings that date back to the 1880s.
It isn’t just about history on the Brownsville campus. Administrators report that enrollment has increased by 85 percent as TSC has strengthened its programs to match graduates to growing job sectors. The graduation rate has improved. Since 2016, TSC has increased its graduation rate by 25 percent, surpassing the state average by 3.4 percent.
The college has rebranded itself in recent years with the emphasis on being local and close to home. The hometown connection when coupled with the bolstering of training and job-ready programs is making a difference. It’s a go-local campaign that was launched in a difficult year when higher education institutions pivoted to remote operations.
“The Study Local campaign resonates with students,” said Dr. Jesus Roberto Rodriguez, president of TSC since 2017. “It was launched in the summer of 2020. Texas Southmost College was one of only nine percent of community colleges that experienced an enrollment increase during the fall semester.”
Connected To Growing Sectors
The college has keyed in on industries that are growing locally as well as in Texas and national markets.
Healthcare professions, especially nursing, are always in demand. The TSC school of nursing has geared up for those opportunities in a demanding and essential field. The emergence of SpaceX in Brownsville is known for the hiring of engineers. The aerospace manufacturer also needs welders of the type TSC can produce from its programs. Rodriguez pointed out that three years ago welders were making about $12 an hour locally.
“Welders in the local aerospace industry today can earn starting salaries of $35 to $40 an hour,” Rodriguez said.
Other growth industries mentioned by Rodriguez include law enforcement, cybersecurity, accounting technology, and the trade fields of plumbing, electrical and commercial roofing.
“Five years ago, the number of new industries moving into the region was minimal,” said Rodriguez, an Eagle Pass native. “Businesses are realizing the value of relocating to Brownsville, which provides a good quality of life and an affordable cost of living.”
Making Investments
Rodriguez has overseen more than $23 million in capital improvements during his tenure.
The president’s goal has been to create a high-tech learning environment. In 2021, TSC marked its 95th anniversary. For Rodriguez, it was an occasion to celebrate the many years of service and “maintaining an environment that is welcoming and provides a sense of belonging to all.”
